Stüssy is a pioneering streetwear brand that originated in the early 1980s in Laguna Beach, California. Founded by Shawn Stüssy, the brand began with custom surfboards and evolved into a global fashion movement that blends elements of surf, skate, hip-hop, and punk culture. With its distinctive hand-drawn logo and bold graphics, Stüssy helped define what we now know as modern streetwear.
