Branding and marketing are closely linked but serve different purposes. Branding is about defining your identity—your values, voice, and visual style—while marketing is how you promote that identity to attract and retain customers. Branding builds long-term recognition and emotional connection, whereas marketing drives short-term results through specific campaigns and strategies. Without strong branding, marketing lacks consistency; without effective marketing, branding doesn’t reach its audience. https://www.youngurbanproject.....com/branding-vs-mark

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